In the spring of 2019, we teamed up with Junction59 to develop and share these stories of incredible doctors who go above and beyond in their communities. This was a co-creative collaboration between our team, Junction59 and the TELUS Health content team, and we filmed each story in 1 day of filming on-site in Toronto and then Taber, Alberta.

These videos are a shining example of branded content – distributed on the TELUS Health YouTube channel and social media, these videos build brand loyalty with doctors and clinics, without pushing any sales message.